If the semantic core is being developed for a ready-made website,and not in all cases there is a suitable page, then you have to create a newone and place the material corresponding to the request on the new page. How todevelop a semantic core The formation of a semantic core consists of severalstages: collecting basic queries, expanding the list of keywords, removingnegative keywords and grouping. Each of these stages has its owncharacteristics and pitfalls, so let’s look at them in more detail. Collectingbasic queries Basic semantics includes basic keywords that directly relate tothe theme of the site. In this case, you need to think about what queries userswill enter to find what your site offers. This can be done either manually orusing special services. It is advisable to use both methods to make your workeasier later.
It wouldn’t hurt to look at your Phone Number List competitors’ websites.Quickly study the semantic core of similar resources to better understand whichwords and phrases you should rely on. Next, you can use special tools that willhelp you generate a wider list of basic queries. This can be done both byGoogle Ads and Yandex.Wordstat. Read an interesting article: Keyword selection– collection of key phrases for website promotion Both search engines havetheir own tools for selecting semantics. You can also use third-party services,for example, SemRush, Serpstat, Ubersuggest and others. The entire resultinglist of words and phrases must be compiled into a separate document, which willbe required for subsequent stages of work. Or just do everything according tothe instructions in the article: How to make a semantic core yourself - createa semantic core yourself Expansion of the semantic core Collecting basicsemantics does not always provide a final list of keywords, which will besufficient for further work.
Therefore, it is advisable to allocate a separate stage toexpand this list. You can add new keywords using special tools, including thefollowing: Google Keyword Planner. Some experts are skeptical about this tool,so it is advisable to use it in conjunction with others. However, it is stillworth adopting this service. Here you only need to select the item Search fornew keywords by phrase, site or category, fill in the list of keywords with themost relevant examples and, without any settings, click on the Get optionsbutton. The system compiles a separate list of keywords that can be downloaded.Serpstat. This service has already been mentioned as a tool for collectingbasic semantics. However, it is also great for expanding it, in particular foranalyzing competitive sites. Here you need to search for one keyword, thenselect SEO analysis and request a selection of similar semantics.
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