The presentation of their product packaging

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However, often just writing the USP on the packaging is not enough to convince consumers to make a purchase.So, what does the Festina brand do?They immediately package their watch products with water.No more excuses for consumers to be unsure about their USP claims!6. Help Remediesunique packagingPhoto from Lovely PackageReferring to the discussion about health products in the previous point, the majority of people do not understand medical terms.

When reading the ingredients and the like, most consumers will  Shandong Mobile Number List definitely feel confused.Therefore, the Help Remedies brand simplifies  by only writing about what consumers need .This makes purchasing decisions much faster & easier, so the buyer's experience becomes much more satisfying.So, the lesson we can take from here is: make potential consumers understand your offer & how your product can help them as simply as possible .TOMSexample of unique packagingNow, let's look at an example of unique packaging that attracts consumers in terms of visual presentation .





When talking about shoe product boxes, we often only find packaging that is monotonous and has 1 color.However, the packaging from the TOMS brand dares to innovate.By creating product boxes with artistic value like the photo above, they can immediately steal attention before potential consumers even see the product inside.In addition, consumers will be able to see that the brand is making extra efforts to improve their shopping experience, so that the impression left by the packaging can be stronger.8. Spaghetti By Servingexample of product packaging designRemember, the packaging of a product can also be very useful for improving the consumption experience of buyers .